Vancouver, British Columbia – For the month of April, customers in British Columbia can purchase a BC Children’s Hospital Sunshine icon at participating Esso locations across the province. Esso hopes to raise $100,000 for the 21st annual BC Children’s Hospital Miracle Weekend.
The icons are available throughout April for $2 each at 90 Esso-branded retail stations and On the Run stores in B.C.
In addition to the icon sales, Esso retailers, in conjunction with the Esso Community Fund, are donating $35,000 to sponsor various BC Children’s Hospital Foundation community events, including the 2008 HSBC Childrun, where Esso is a gold sponsor. The run, which will take place this year on June 1, has raised over $2 million since 1985 for childhood cancer research.
“We’re delighted to have Esso join us in our efforts to ensure B.C.’s kids continue to receive the quality of medical care they deserve,” said Sue Carruthers, President and CEO of BC Children’s Hospital Foundation. “By raising awareness of Childrun and raising money for BC Children’s Hospital, Esso retailers are demonstrating their commitment to B.C.’s children and communities.”