May 28, 2004
Drink Canada Dry, win a Ford
Oakville, Ontario – Ford of Canada and Canada Dry have joined forces to present the “Canada Dry Refreshing Escape 100 Day Contest,” which runs until July 4, 2004. Contestants have the opportunity to select three locations across Canada and if three matching Escape prize icons appear, they are the winner of a 2005 Escape XLT. The program features an on-line Match and Win game at www.canadadry.ca.
The Canada Dry Refreshing Escape 100 Day Contest runs in Ontario, Western Canada, Newfoundland and Labrador — areas defined as Coca-Cola franchised territories for Canada Dry.
Five Canada Dry Crews driving specially decaled 2005 Ford Escapes are travelling to various Canada Dry retailers, Ford dealerships and community events to celebrate their Centennial and promote the contest by creating ‘mini parties’ at each local venue.