April 23, 2007

DaimlerChrysler to display broad portfolio at Auto Shanghai

2007 Chrysler Sebring
BeijingBenz-DaimlerChrysler will build Chrysler Sebrings for sale in China. Click image to enlarge

Photo Gallery: 2007 Chrysler Sebring–>

Shanghai, China – DaimlerChrysler will show almost 50 vehicles this year at Auto Shanghai, including the formal introduction of Dodge into China. The display will include the Chrysler Sebring and Dodge Caravan for local production, the first Asian unveiling of the Jeep Compass Rallye, the new Mercedes-Benz S350 and its AMG line-up, and new E-Class vehicles produced at BeijingBenz-DaimlerChrysler (BBDC) in Beijing.

The company’s Truck Group will also show the Mercedes-Benz Actros and Axor heavy-duty trucks, for various logistics and construction applications.

The Chrysler Group will show 24 vehicles, representing its Chrysler, Jeep and Dodge brands; the division is embarking on an unprecedented product offensive. The new Chrysler Sebring will be produced at BBDC, while the Caravan will be produced at Southeast Motors via a licensing agreement in Fuzhou. The company also sells the Chrysler 300C, PT Cruiser and Grand Voyager in China.

The Caravan will be the first Dodge vehicle produced and sold in China, and joins the Caliber, which goes on sale in 2008 in China. Dodge will also show the Viper Roadster, Avenger, Caliber SRT4 and special-edition Caliber SEMA Concept. Jeep will unveil the Compass Rallye, which will go on sale in the second half of 2007; the Grand Cherokee and Commander went on sale in China last Friday, and the Wrangler and Wrangler Unlimited will come to China in 2008.

Mercedes Car Group will display 20 new models, including the new S350 with rear seat entertainment system customized for China. The company also sells the S600 and SL500 in China, and has one of its highest worldwide sales of S-Class vehicles in the world in the country; it produces the E-Class sedan in China at BBDC. The Maybach 62S will also be shown at the event.

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