August 1, 2002


DaimlerChrysler opens Maybach ‘Center of Excellence’

Sindelfingen, Germany – DaimlerChrysler officially opened its new ‘Center of Excellence’ in Sindelfingen, Germany. The $10 million facility is a specialized sales and service facility for buyers of the new super luxury Maybach automobile.

The centre has a total area of 2,200 square meters (23,681 square feet) and serves as the international headquarters for the Maybach sales organization, which initially consists of a network of 25 sales centres in Europe, Asia and North America.

The Center of Excellence offers stylish architecture and exclusive furnishings, and cutting-edge communications technology. The facility is divided into three main areas: presentation and consulting; communication and catering; and vehicle delivery. Four Maybach models are always on display at the Maybach Studio in Sindelfingen: A Maybach 62 and a Maybach 57 are presented on rotating platforms and another pair of these same models is available for test drives.

The Maybach facility is part of DaimlerChrysler’s production site for other Mercedes-Benz luxury automobiles. Its proximity to the manufacturing facility means that experts from various disciplines (such as production specialists) can be called upon to talk directly with customers about their individual preferences.

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