July 6, 2006
DaimlerChrysler Canada names new President and CEO
Windsor, Ontario – DaimlerChrysler Canada has announced the appointment of Reid Bigland to the position of President and CEO. In this position, Bigland is responsible for all Chrysler Group sales and marketing activities in Canada.
He replaces Steven Landry, who has recently been appointed Vice President of Sales & Field Operations for the U.S. market. Landry remains Chairman of DaimlerChrysler Canada, overseeing the company’s strategic direction.
Born in Kamloops, B.C., Bigland grew up in Vancouver and Toronto and will relocate from Gaffney, South Carolina to Windsor, Ontario in his new position.