Toronto, Ontario – Customer satisfaction with Canadian auto insurance providers has improved notably from 2009, despite a considerable increase in the number of drivers whose premiums were raised, according to a new study by J.D. Power and Associates.

The study, now in its third year, measures auto policyholder experiences with the primary insurer, accounting for interaction, price/premium, policy offerings, billings and payment, and claims. The study examined private full coverage auto insurers, Quebec private auto insurers, and government-run auto insurers.

Overall satisfaction averaged 727 on a 1,000-point scale, 26 points higher than in 2009. Satisfaction was up by 50 points for the Quebec private segment, 27 points for the government-run segment, and 15 points for private full coverage.

Among private full-coverage insurers, Grey Power ranked highest, with a score of 756, followed by RBC Insurance at 744, and Johnson Insurance at 738.

In the Quebec private auto insurers segment, Intact Insurance ranked highest at 842, followed by Promutuel at 839, and The Personal at 835.

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