April 4, 2005
Chrysler minivans hit 11 million mark
Auburn Hills, Michigan – Twenty-one years after the original “Magic Wagon” was introduced, the Chrysler Group reports that the 11 millionth minivan was sold in March 2005. The company currently sells the Chrysler Town & Country, Dodge Caravan and Grand Caravan, and for overseas sales, the Chrysler Voyager, in over 70 countries worldwide.
“Chrysler Group is proud to be the inventor of the modern minivan, and prouder still to be the segment leader for 21 years,” said Darryl Jackson, Vice President, Dodge Marketing. “We are thrilled that 11 million Chrysler and Dodge minivan customers choose our vehicles by more than a 2-to-1 margin versus our nearest competitor.”
Currently, industry-wide minivan sales account for about 1 of every 15 new vehicles sold in the United States; Chrysler Group minivans accounted for 34 per cent of U.S. minivan sales in 2004.