Auburn Hills, Michigan – Chrysler Group LLC has announced that it will continue production of the Dodge Viper SRT10, and is no longer pursuing a sale of the Viper business assets.

Originally slated to cease production in December 2009, the Chrysler Group Conner Avenue Assembly Plant will continue to build the V10-powered sports car. The plant has been the exclusive home of the Viper since 1995.

“The Dodge Viper has successfully captured the hearts and imagination of performance enthusiasts around the globe,” said Mike Accavitti, president and CEO of Dodge Brand. “We’re extremely proud that the ultimate American-built sports car with its world-class performance will live on as the iconic image leader for the Dodge brand.”

Dodge Viper production began in May 1992 at the New Mack Assembly Plant and was moved to Conner Avenue in October 1995. In 2008, Dodge introduced the all-new, fourth-generation Viper SRT10. To date, Dodge has built more than 25,000 Vipers.

 

 

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