February 12, 2007
CAA expands travel services and products through new partnership
Thornhill, Ontario – CAA South Central Ontario (CAA SCO), a member club of CAA, has announced a strategic equity partnership in American Tours International LLC (ATI). Members will benefit through a wider range of high-value travel products and services, including private label travel products, and standard and customized tour packages for the domestic and international markets.
The Alberta Motor Association, Ohio Auto Club, and AAA Mid-Atlantic are also partners with ATI, which has a total of approximately 8.8 million members in Canada and the U.S.
“Through this partnership, CAA SCO will continue to develop highly competitive North American, Caribbean, Asian and other exotic tour packages that will meet the needs of our travel customers,” says Nick Parks, President and CEO of CAA SCO. “We are proud to have the opportunity to expand our strategic relationship with ATI, moving it from a preferred supplier status to becoming a part-owner. By using the expertise of ATI LLC for product development and on-line technology, we can create better value, better delivery and a wider range of travel offerings for our members.”
ATI is connected online to all AAA and CAA clubs, and offers AAA and CAA travel agents, counsellors and members direct access to ATI’s entire product range.