Mississauga, Ontario – Bridgestone Canada (BSCA) will extend its sponsorship with the Canada Safety Council (CSC) through 2010, offering motorist tips, safety information and travel advice to help make roads safer.

The company’s web site, Tire Safety, offers advice including an opportunity to sign up for free monthly e-mails reminding motorists to check the inflation pressure in their tires. Following the tips on the web site can result in lower fuel and tire costs as well.

BSCA will also help support the CSC’s Elmer the Safety Elephant program, which reaches parents, students and educators across Canada to provide safety information and educational materials to help keep children safe.



Connect with Autos.ca