August 29, 2003


Bridgestone Potenza tires chosen for Subaru Impreza WRX-Sti

Mississauga, Ontario – Bridgestone Potenza RE070 tires have been chosen as original equipment on the new high performance 2004 Subaru Impreza WRX-STi. The company will provide its Potenza RE070, an ultra-high performance max-traction summer tire in size 225/45R17.

“We are very pleased to have been named an original equipment supplier for this performance flagship of the Subaru line-up,” said Michael Martini, president, OE Consumer Tire, Bridgestone/Firestone North American Tire, LLC. “Our Potenza RE070 is a perfect complement to the ultra-high performance specifications of this new vehicle.

Martini added that the Potenza RE070 is a new product, developed specifically for sport performance original equipment applications. “Our engineers worked with Subaru to design an asymmetrical tread pattern, which was specially tuned to this application,” he said.

The Potenza RE070 is W-speed rated and provides ultimate high grip, accurate response and maximum cornering capabilities. It carries a UTQG rating of 140 for treadwear, and an A each for traction and temperature. The Bridgestone Potenza RE070 in size 225/45R17 for the Subaru Impreza WRX-STi has also been developed for use in the Japanese market.

The all-wheel drive Subaru Impreza WRX-STi is designed to appeal to the serious driving enthusiast and incorporates motorsports technology drawn directly from Subarus experience in World Rally Championship racing. STI stands for Subaru Tecnica International, the automaker’s high performance and motorsports subsidiary.

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