March 14, 2002
Bombardier signs sponsorship agreement with Indy Racing league and Indianapolis Motor Speedway
Montreal-based Bombardier, the world’s third-largest manufacturer of civil aircraft, has signed a major sponsorship agreement with the Indianapolis Motor Speedway and Indy Racing League that includes naming rights to the Speedway’s landmark Pagoda control tower.
The five-year, multi-million dollar agreement marks the first time a major aerospace company has entered the open-wheel racing sponsorship arena.
In addition to the Bombardier Pagoda, Bombardier has been named an Official Sponsor of the Indy Racing League and Indianapolis Motor Speedway. Bombardier Aerospace will sponsor the $50,000 Indy Racing League Rookie of the Year Award, one Indy Racing event per year and will contribute to the Indianapolis 500-Mile Race’s lucrative prize fund.
Bombardier will kick off the relationship with the Bombardier ATV Copper World Indy 200 this week at Phoenix International Raceway.