August 26, 2004


BMW Group Canada announces new President and CEO

Whitby, Ontario – BMW Group Canada announced that Mr. Lindsay Duffield (47) has been named President and CEO. Mr. Duffield, currently Vice President, Operations for BMW Financial Services, Americas Region based out of Dublin, Ohio assumes his new role effective September 1, 2004. He succeeds Hendrik von Kuenheim, who leaves BMW Group Canada to become President of BMW Group Spain.

Mr. Duffield, a native of Guelph, Ontario, becomes the first Canadian-born President of BMW Group Canada. He joined BMW Financial Services in 1996 as Vice-President, U.S. Sales and Marketing. He has held his current position since 2000 with responsibility for Credit and Contract Processing, Collections, Customer Care, Process Improvement and Commercial Lending. Prior to joining BMW Group Mr. Duffield spent three years as Director of Marketing and Communications at Mercedes-Benz Credit Corporation in Norwalk, Connecticut and fourteen years with IBM in Canada and the U.S. in various sales, marketing, operations and financial services positions.

“My family is thrilled to be returning to Canada,” says Duffield. “BMW Group Canada is a leader in the Canadian automotive industry and I’m really looking forward to working closely with all of the fine BMW Group Associates and Retailers. Hendrik and his team certainly compiled an impressive track record of success over the past six years. Hopefully, by continuing to focus
on delivering the best customer experience in the premium automotive and motorcycle markets, we can continue this momentum.”

Mr. Duffield holds an MBA from the University of Toronto and an Honours
Bachelor of Business Administration degree from Wilfrid Laurier University in
Waterloo, Ontario. He will be based out of the BMW Group Canada head office in
Whitby, Ontario. He is joined by his wife Ruth and their two hockey loving
sons Jordan and Christian.

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