Vancouver, British Columbia – Old-car cruises, retro music and car hop relays at A&W restaurants across Canada helped to raise more than $1 million in support of the Multiple Sclerosis Society of Canada.
The third annual Cruisin’ for a Cause Day was held on August 25, 2011. In total, the national fundraising event has raised more than $2 million over the past three years to help end MS.
“The ongoing enthusiasm and commitment to this very important cause has been outstanding,” said Paul Hollands, president and CEO of A&W Food Services Canada. “On behalf of A&W, I would like to thank and congratulate all of our customers, staff, car clubs and other supporters across Canada who helped us achieve this significant goal.”
More than 730 restaurants across Canada helped raise funds through the sale of cut-outs, customer contributions, and donations of $1.00 from every Teen Burger sold on the day.
Supporters can donate until September 30, 2011 by texting “MS” to 45678 to make a $5.00 donation.