The company said that the pilot program will allow it to identify challenges and opportunities with plug-in vehicles, as luxury car buyers become increasingly receptive to electric vehicle (EV) technology. By studying e-tron use across multiple geographical regions, Audi will monitor the effect of climate conditions, driving patterns and energy performance for final development of future EV technology applications.
The A3 e-tron pilot program will take place in San Francisco, Los Angeles, Denver, and Washington, D.C.
“As part of the long-range Audi corporate goal of moving toward CO2-neutral mobility, there will be e-tron plug-in vehicle products exhibiting all of the performance and design attributes Audi drivers have come to expect,” said Johan de Nysschen, president of Audi of America. “Audi is committed to refining Audi e-tron technology and we expect our plug-in vehicles to become a significant choice for our buyers within a growing line of advanced, efficient Audi powertrains over the coming years.”
Audi engineers and technical experts will explore EVs in a real-world setting and monitor how the e-tron technology operates in real time, in everyday scenarios. The pilot project will run throughout the year and provide feedback to engineering teams in the U.S. and Germany.
The A3 e-tron uses a fully electric powertrain with lithium-ion battery, with a range of approximately 144 km and a top speed of 144 km/h.